What is fundraising success?

By Richard Turner • July 25, 2016

The theme of this year’s IFC is asking the right questions.
So here is my question: What is fundraising success?
The answer is obvious surely? It’s how much money we raise.
Success is based on getting from £X to £Y where Y is greater than X. Look at any fundraising award citation in …

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What is fundraising success?

By Richard Turner • July 25, 2016

The theme of this year’s IFC is asking the right questions.
So here is my question: What is fundraising success?
The answer is obvious surely? It’s how much money we raise.
Success is based on getting from £X to £Y where Y is greater than X. Look at any fundraising award citation in …

Why tests do not work for email fundraising

By Mandy Johnson • July 18, 2016

“How many supporters do I need to recruit to test whether email fundraising can work for my organisation?”
This is a question that I used to answer numerically. I would explain that the sample group needed to be large enough for the organisation to run split tests and to achieve results …

How Far Do I Want To Go With You?

By The Whiny Donor • July 14, 2016

It’s a bit of a dance, really, isn’t it? A little pas de deux between donor and nonprofit: You take a step towards me, and I either step forward to meet you, or retreat.
For me as a donor, my conundrum is this: How far do I want to go with …

What are the Two Most Dangerous Assumptions in Fundraising?

By Charlie Hulme • July 11, 2016

Thinking the reasons why people give doesn’t matter       
Thinking we know why people give

Assumption #1 is beyond redemption (you can’t fix stupid!) Thankfully although it still pervades a few of the bigger, aggressive, fundraising departments, it’s largely on its way out.
But the second is even more presumptuous. Its heart’s in …

Simply the Best: Top 10 blog posts! (Q2 2016)

By 101fundraising • July 7, 2016

It’s half time. And I’m not talking about the European Football Championships. We’ve just concluded our second quarter.
Again we have 10 gems for you. And Q2 shows us how international our crowdblog is with posts from the USA, Norway, Australia (2x), Canada (2x), UK (3x) and The Netherlands. Congrats to Karen for …

“Because it works” is not a good enough answer. Here’s why.

By Matthew Sherrington • July 4, 2016

What is success in fundraising? And what is failure? That might seem a ridiculously simple and binary question with a ridiculously simple and binary answer: it’s what works, and what does not.
And yet it isn’t that simple, is it? It all depends on what you’re measuring. Where you start. What …

Where are you, fundraiser?

By Chris Carnie • June 30, 2016

Look at a painting by van Gogh and you see beauty. Look at it another way and you see confusion. Yet another, and you see pain, suffering.
That was how it was last month in Vincent’s home country, the Netherlands. I was there for the European Foundation Centre’s Annual Conference in Amsterdam’s …

What a strange weekend – all based on ignorance

By Richard Radcliffe • June 27, 2016

It is 10pm on Saturday evening. For the last six hours I have been celebrating a 50th birthday in our village. I am not sure how I am typing this.
Yesterday I went to visit one of my brothers – he has very recently survived mouth cancer. We had a great …

The Donosaur’s Lament

By Paul Delbar • June 23, 2016

We used to run into each other at fundraising conferences and events, but it had been a while since we had met. When I called her and suggested catching up over lunch, I was hoping for an enthusiastic response … but it took three calls to convince her to get …

You sent me a mail pack. A mail pack… I never get those.

By Rachel Beer • June 21, 2016

Although, come to think of it, I had one from you before once, and it was bland and unconvincing. All concept and no substance. Very disappointing.
But this one almost persuaded me to give.
It had me completely for a while, but then your words seemed to lose their conviction when you …

Here be dragons

By Richard Turner • June 16, 2016

Fundraising needs to change. The way ahead is unchartered. It’s going to need those with courage, and an appetite to try the unknown – fundraisers willing to explore a different approach, feel the fear, and do it anyway.
Of course there are many who will not chose to tread such a …

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Best posts Q2 2016

Simply the Best: Top 10 blog posts! (Q2 2016)

By 101fundraising • July 7, 2016

It’s half time. And I’m not talking about the European Football Championships. We’ve just concluded our second quarter.
Again we have 10 gems for you. And Q2 shows us how international our crowdblog is with posts from the USA, Norway, Australia (2x), Canada (2x), UK (3x) and The Netherlands. Congrats to Karen for …

Thanking – my goodness it really works

By Joe Sutton • June 9, 2016

Donors like to be thanked and we like to thank donors. Don’t we?  Yes, particularly if it’s cheap and quick. Let me tell you what we did.  It was fairly cheap, not so quick, but rather simple. I also have some great evidence that it works for supporters. Hope and …

The acceptable face of fundraising targets

By Ken Burnett • May 26, 2016

If the donor experience, not fundraising targets, should be at the heart of future fundraising strategies, how will our organisations achieve what they need?
Some years ago I squirreled away a cryptic comment from a guy called Toby Bourke, former head of donor acquisition at Greenpeace International and director of fundraising …

Three Powerful Major Gift Questions You Might Not Be Asking

By Karen Osborne • May 23, 2016

You already know the importance of asking strategic questions and listening to understand (rather than to respond or even worse not listen and only react). Having strategic conversations with your donors, helps you establish rapport, build trust, uncover essential information and share your mission and vision in an interactive and …

Invest. Experience. Loyalty. Retention. Income. Repeat.

By Reinier Spruit • May 19, 2016

If you are able to keep your donors longer, you will raise more funds for your cause. Simple as that.
The simplest way I can explain it:
We invest in our staff and our fundraising programs. This should result in the best possible experience for both potential and existing donors. This influences …

A Brief History of Fundraising

By Giles Pegram • May 9, 2016

Once upon a time there was a need. A number of people recognised it and wanted to do something about it. They knew this would involve them giving money. That wasn’t a problem.
They needed to be organised, so they set up an office. An organisation. The government had decided that …

How to DIY a digital strategy that actually works

By Beate Sørum • April 18, 2016

Wouldn’t you like to relax and have a digital strategy that works, rather than chase the latest new social media channel and always wonder if you’re spending your time in the wrong place?
You can have that! Luckily, there’s a really simple framework for getting some zen and peace of mind. …

Fundraising’s biggest smokescreen

By Jonathon Grapsas • April 12, 2016

Warning: this post may offend some readers.
When was the last time you read a blog that waxed lyrical about retention and how if you really look after your donors it’ll be the equivalent of fundraising and donor nirvana?
Probably earlier today.
How often in the last 12 months has your board and …

British Fundraising Is in a Crisis – of Courage

By Sean Triner • April 7, 2016

As a fundraiser from the UK it  has been really upsetting for  me to watch how many UK fundraisers have been reacting to the negative press that is focused on charity fundraising.
Fundraising consultant Mark Lawson told me the charities’ reactions were mainly  “…lots of people saying ‘I told you so’ …

Don’t let 1,835 Cats KILL Your Fundraising

By Rory Green • March 30, 2016

Every year, my favourite charity saves 1,835 cats in Vancouver.
But they don’t talk to me about that. They tell me about one cat at a time. Why? Because they understand what makes a great thank you letter…
The thank you letter is an often neglected piece of donor communication. It sits, …

Rebecca’s First 47 Days

By Rebecca Davies • March 24, 2016

This Monday, March 28, I’m reporting to work in my new role as Chief Development Officer for Save the Children Canada.
It’s been more than a year since I left my last full-time staff position. Since then, I’ve been consulting and taking interim roles in order to find the perfect fit. …

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