Charlie Hulme, Blogger on 101fundraising
• February 6, 2017
This graph shows face-to-face attrition, in the first three months, for an enormous UK charity.
It’s more than likely a very familiar, and frustrating, image for you.
In fact, it’s so familiar that a recent and extensive research project on face-to-face fundraising was unable to find a single charity that had significantly …
• November 29, 2016
I’d be shocked if there were any, or many, Trump supporters among this community of fundraising hipsters. But how many otherwise great people inadvertently emulate him as fundraising practitioners?
What do I mean? Well, if I (as ‘the Donald’ is wont to do) let fly a barrage of sweeping generalisations about …
• September 19, 2016
Another year, another IFC. Another round of presentations ranging from the transformative (none more so than this masterclass, ‘Reinventing the Donor Experience’ by Kevin Schulman and Adrian Sargeant) to the tawdry (tempting but unfair to name but, like any conference, always plenty of choice).
And of course another jaunty slogan. So …
• July 11, 2016
Thinking the reasons why people give doesn’t matter
Thinking we know why people give
Assumption #1 is beyond redemption (you can’t fix stupid!) Thankfully although it still pervades a few of the bigger, aggressive, fundraising departments, it’s largely on its way out.
But the second is even more presumptuous. Its heart’s in …
• May 12, 2016
a.k.a. how much money would you raise if you knew anything meaningful about ‘your’ donors?
Do you recognize her?
She’s been on your house file for three and a half years now. Each month she gives you the £3 you originally asked her for. She’s comfortably off, supports many other causes and …
• February 22, 2016
Do you know who your best new donors are? Do you know who your best fundraisers are?
My guess is, if you’re honest with yourself, your answer to the first question is no, but to the second it’s yes (am I right?)
This new data changes everything!
For the first time ever it’s …
• December 14, 2015
Put your hand on your heart. This time last year did you honestly think fundraising was doing well? If your answer is ‘yes’ stop reading. Come back in the 5-10 years it’ll take you to become a late adapter.
One year ago today the sector was in a terrible mess. The …
• September 28, 2015
Preview of a NEW IFC SESSION, led by you…
Nothing better sums up our sector than a line from a sketch by Peter Cook and Dudley Moore:
Dud: Would you say you’ve learned from your mistakes?
Pete: Oh certainly, certainly. I’ve learned from my mistakes, and I am sure I can repeat …
• August 13, 2015
Preview for IFC session by Charlie Hulme and Ken Burnett ‘How to make relationship fundraising work for you and your donors’
One of the biggest mistakes many in our sector are making in response to the media crisis is to blame the enemy. They forget this whole mess is the result …
• July 27, 2015
Our sector’s never taken the kind of media mangling it took earlier this month.
(For anyone outside the UK who doesn’t know what I’m talking about quickly Google ‘Fundraising in the UK’. You will see headline after headline tearing the sector to pieces).
The coverage has been biased, vicious and personal. …
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