A question fundraisers were never asked…until now. Your answers were revealed at last week’s AFP conference in Baltimore, Maryland. Responses to the survey “How Philanthropic are Fundraisers?” came in from 19 countries from places as Read more…
First of all I want to say a BIG THANK YOU to the inaugural bloggers who’ve opened this crowdblog with some great blog posts! We’ve seen 6 blog posts so far and I enjoyed every bit of them! Thank you Rebecca, Victor, Mitch, Margot, Julie and Lars!
Obviously there are a trillion fundraising topics to choose from, but today I’ve chosen one I consider the most important: donor loyalty.
When I started to use Twitter last year I made a few rules for myself. One of them being that I didn’t want to tweet about personal stuff, so I decided to tweet only about fundraising. To boost my followers I thought I’d summarize the best Tiny book in the series: Essentials of Donor Loyalty from professor Adrian Sargeant.