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Alpe d’HuZes: Patients first!

Our initiative Alpe d’HuZes started in 2006 with 66 bikers who wanted to bike the Dutch mountain Alpe d’Huez in France and make a difference in the fight against cancer. We were aiming for 50,000 euro, but we raised 350,000 euros and were suprised by our succes.

How in the world of cancer and fundraising was this possible? (more…)