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Ongoing support is needed

As individuals, when disaster strikes we dig deep and give to a relief fund, often having to reduce or put a hold our regular giving.

For an organisation, there is likely to be an occasion when you’re income reduces as supporters divert their giving to a disaster relief fund.

How can this be managed, can it be managed?

Some organisations will have a contingency plan in place, others will have to fly by the seat of their pants; and just hope they can ride it out. (more…)