In my last 101fundraising crowdblog I talked about the difference between innovation and creativity, incremental and radical innovation, and dispelled the myth that innovation is about a lone genius. Innovation is more likely to be a combination of a slow hunch with a series of previously unconnected connections rather than a single ‘light bulb’ moment.
Your challenge now is how you DO innovation. How do you have more connections, combine them in new ways and actually turn them into successful fundraising, not just once but as part of a continuous cycle. How do you turn ‘innovation’ into business as usual? How do you turn innovation into simply ‘how we do things round here’? (more…)