Kimberly Mackenzie, Blogger on 101fundraising

Authentic Fundraising: The Clark Kent Approach

By Kimberly Mackenzie • September 29, 2016

When I introduced the Authentic Fundraiser I talked about the need for a less traditional sales approach. In this post I’m going to dig a little deeper into how “professional” fundraising professionals should be?
People have been practicing acts of philanthropy to address social needs for thousands of years. It is …

How to make a graceful exit

By Kimberly Mackenzie • March 25, 2013

Donors are awesome! I really like them. All of them. We chat in person and on the phone, I’ve been to their houses, met their grandchildren, exchanged preserves, shared food and stories. They write me notes with their donations. I write them notes with their tax receipts. For the most …

Connecting with your most loyal and senior donors

By Kimberly Mackenzie • September 17, 2012

“Father Time is not always a hard parent, and, though he tarries for none of his children, often lays his hand lightly upon those who have used him well; making them old men and women inexorably enough, but leaving their hearts and spirits young and in full vigour. With such …

I’m awesome. You’re awesome. We’re AWESOME…aren’t we?

By Kimberly Mackenzie • March 6, 2012

A few years ago, while discussing a learning opportunity, a colleague of mine said: “The last thing I need is to sit and listen to a bunch of fundraisers talk about how great they are.”
At the time I was pretty offended. Now I think maybe she was right. We (fundraising professionals) …

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