Joseph Carey, Blogger on 101 Fundraising

Donor loyalty takes time and effort, but it’s essential

By Joseph Carey • January 16, 2017


A good grasp of the basics of relationship building is the place to start.

Donor loyalty should be valued by non-profit organizations. There is always room for getting new donors, but what about the ones who have been donating all along or have donated in the past? You can’t just let …

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