corporate
The Donosaur’s Lament
We used to run into each other at fundraising conferences and events, but it had been a while since we had met. When I called her and suggested catching up over lunch, I was hoping Read more…
acquisition
Donor centricity is easy, but it’s not
It’s really unfair. Like any fundraiser, you’ll eventually discover the concept of donor centricity, just like any marketeer discovers customer experience optimisation. You’ll love the concept, because your gut tells you it’s the Truth. You’ll Read more…
communication
In search of justification
Reading Ken Burnett’s post on reciprocity left me, as most discussion on the subject do, with an awkward feeling about how this very familiar issue keeps popping up. I can’t say I answered requests for Read more…