projections Archives - 101 Fundraising

The problem with money

By Francesco Ambrogetti • July 19, 2018

Wall Street

I think it is quite ironic that most nonprofits and fundraisers have so much trouble with money. The ways we consider the money we raise and the money we spend are still measured and defined by the old-fashioned rules of charitable activities. Charitable money is a gift, it is free; …

The importance of annual plans in fundraising

By Reinier Spruit • March 22, 2011

Everyone just started fresh with a new annual plan… hopefully! Annual plans are great. As a fundraiser you can’t live without them, because it’s your blueprint for fundraising success. Below a few reasons why I think you have to spend at least 10% of your whole year working on next …

One-night stands ruin your fundraising

By Reinier Spruit • March 9, 2011

“Originally, a one-night stand was a single theatre performance, usually by a guest performer(s) on tour, as opposed to an ongoing engagement. Today, however, the term is more commonly applied to a single sexual encounter, an example of casual sex, in which neither participant has any intention or expectation of …