By • July 12, 2018
What is interesting about a country where the giving culture is still developing? A country with thousands of non-profits, many of them volunteer-based and some other trying to figure out the basics of fundraising? At the same time, a country where we can also find many of the big INGOs, …
By • June 16, 2018
There was once a piano in the centre of the bar in the hotel where we gathered to share fundraising stories. As the night wore on, the crowd sang with gusto as the lone player took requests. Eventually as people left, it finally boiled down to just a hardy few, …
By • May 24, 2018
I’m not even sure I should be doing this. And that’s part of the problem. You see, while it’s not at all hard for me to talk about diversity and inclusion, I do find it is hard to do so without getting the odd sneery comment about virtue signalling. Obviously, …
By • May 10, 2018
I’m lucky enough to work in an organisation (and a management team) where fundraising is seen as an essential aspect of our daily work and our shared responsibility as leaders – to serve more children and do more good. But when I made the step from ‘fundraiser’ to ‘management,’ I …
By • August 1, 2011
I am a numbers nerd; the queen of testing. I have passionate love affairs with databases. And even though, over the years, I’ve done every other fundraising job from copy- and proposal-writing to events to a major gift negotiation — and even knocking on doors asking for petition signatures and …
By • May 27, 2011
Show me a fundraiser who thinks they’ve solved integrated campaigning and I’ll show you someone who whistles past the graveyard.
What exactly constitutes an integrated campaign, anyway? Is it simply having a landing page that looks a lot like your direct mail piece? And why do it? From a fundraisers’ perch, …
By • March 28, 2011
Fondsenwervers: altijd drukdrukdruk op zoek naar nieuwe markten, nieuwe middelen, nieuwe slimmigheden, the next big thing. Van de bobbel in de envelop naar scherpe listbrokers naar het perfecte callcenter. Fondsenwerver: take a break! Adem in… adem uit… Wat gebeurt er om je heen?
Er komt een e-mail binnen, een vraag over …
By • March 24, 2011
As a relationship professional, I’m a big fan of Alexander Graham Bell’s electronic speech machine(*), the latter-day telephone.
My mantra when communicating with major donors: phone first. Phone first. Ph f. (Soothing, isn’t it?)
Email and letters don’t allow for the bilateral conversations our donors and prospects deserve for their generosity. The …
By • March 14, 2011
Social media is hot momenteel. Het volgen van alle blogs, opleidingen en workshops hierover zou meer dan een dagtaak zijn. Elk zichzelf respecterend marketing- of communicatie-congres heeft het op de agenda staan. Tegelijkertijd neemt ook het aantal kritische geluiden toe. Is het wel zo rendabel? Levert het wel iets op? …
