So you want to grow your income? Use the C word…
By • May 13, 2013
At =mc we’ve been working a lot recently on fundraising and income growth strategies with a range of agencies- from global ones like UNICEF …
Category of blogposts: strategy
Don’t forget your pen: Do’s and don’ts of digital fundraising
By • May 6, 2013
I spent my entire summer in a summer course studying digital innovation with a bunch of 19-20 year old university undergrads. Apart from making …
3 Strategies To Encourage Donors to Submit Matching Gifts
By • May 2, 2013
Every nonprofit fundraiser should know about the power of matching gift programs as they’re one of the most prevalent types of corporate giving. But are you doing …
We are going down… We have no target!
By • April 29, 2013
“Welcome aboard ladies and gentlemen… This is your captain speaking… Welcome aboard this flight to somewhere between here and where you actually want to get to. Flight …
Are You Ok With Ok?
By • April 25, 2013
‘It is difficult to get a man to understand something when his salary depends upon his not understanding it’ – Upton Sinclair
Over half the …
Return on (fundraising) Talent
By • April 15, 2013
Acquisition, retention and upgrading. Who hasn’t heard of these terms? These are top priority within the policy of each fundraiser, and as fundraisers we …
TED Talk: The way we think about charity is dead wrong
By • April 2, 2013
This post shares the amazing TED Talk from Dan Pallotta. If you haven’t seen it yet, watch it… It’s one of those must see videos!
The …
Back to Our Roots Through Communities
By • March 28, 2013
I am very proud to say that I started my career in fundraising as a community fundraiser, at the very roots of what makes …
Is direct mail finally dead?
By • March 7, 2013
And is this the right question?
Of course we should question everything and assume nothing. But the questions fundraisers ask at times miss the point, …
Dear Fundraiser: What, exactly, is Your “Product”?
By • February 25, 2013
I’ve been reading Peter Drucker lately. In case you don’t know, Peter Drucker was one of the first management gurus of the 50’s, and …
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Time for your Fundraising Oddity
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A DIY workshop for lead conversion: Do try this at home!
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So you want to grow your income? Use the C word…
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Don’t forget your pen: Do’s and don’ts of digital fundraising
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3 Strategies To Encourage Donors to Submit Matching Gifts
