101fundraising archive of donor service
• March 7, 2016
Last week Jeff Brooks reminded his readers how to write an effective thank you to your excellent donors. In order to “thank your donors so they really feel thanked” you need to know the following three things about your donor:
• Who is the Donor? (Show that you know who they …
• February 15, 2016
I once had a rather nice Italian linen suit. Back in the day when a rather baggy disheveled look was cool. Or so I thought at the time. One day when I went to collect it from the dry cleaner’s, the manager rushed forward with some rather bad news. “I’m …
• October 22, 2015
With so much concern about how the charity sector treats donors and those it hopes will become supporters, suddenly the donor is right there in the spotlight. What do donors want? How can we meet those needs – and still ensure we deliver to income targets? What is the best …
• September 21, 2015
Sooner or later, you’re going to get a donor like me.
I’m that awful donor who expects to be thanked immediately, is quick to take offense, and won’t hesitate to contact you if I’m unhappy about something. Unless I decide simply never to give again.
What sets me off? It could be …
• September 17, 2015
There’s been a lot of discussion about supporter experience recently, and as a massive advocate of long term relationship fundraising, I’ve been asked several times about KPI’s and ROI’s on supporter experience. It’s not an area that’s often measured, but I’d like to tell you a story of what happened …
• May 18, 2015
You can’t do that.
Last week, Olive Cooke killed herself by jumping off the Clifton Suspension Bridge in Bristol UK. The Coroner has not yet established the cause of death, but her family has suggested that she simply couldn’t afford to give to the hundreds of appeals that she received. The …
• May 4, 2015
Let’s call the charity in question Mr. Big. After all, they are a household name, and I am sure you’d know them, but I’ve made a promise never to kiss and tell.
We got off to such a promising start. Introduced by a mutual friend (she responded to Mr. Big’s request …
• April 20, 2015
This is the second of two blogs looking comprehensively, and provocatively, at the state of relationship fundraising
In the last blog, we defined relationship fundraising, and looked at its implications, strengths and weaknesses. Today, we build on that, and look at the challenges faced by relationship fundraisers, the lessons we have …
• March 9, 2015
or The ENORMOUS difference in value between ‘what’ and ‘why’
Charlotte and Emily have never met. They are the same age, live in the same area, have the same income, the same outgoings and the same number of children.
Three years ago today both were out shopping when, independently, they stopped …
• October 8, 2014
“Oh no, no another post on retention” I can hear you crying…
Is it not something out of the Middle age of fundraising? Is it not really common sense?
A prompt acknowledgment and thank for the donation, a regular update on what the donation has helped to achieve (and don’t forget to …