Rachel Beer, Blogger on 101 Fundraising - Page 2 of 2

We don’t expect babies to run before they can walk…

By Rachel Beer • May 29, 2012

I was asked recently about why charities aren’t utilising digital channels more to attract new donors for this article and found myself pondering, as is often the case, about how charities can best get over the barriers standing in the way of their digital fundraising.
I’ve realised that the fact that …

Does online fundraising have to mean restricted funding?

By Rachel Beer • March 1, 2012

For the last few years, the buzz about ‘crowdfunding’ has been steadily growing and a increasing number of crowdfunding sites for charities have been appearing, and continue to appear at an astonishing rate – to the point where I increasingly finding myself questioning how necessary and valuable some of them …

Contenders for the two ‘i’s in fundraising?

By Rachel Beer • September 15, 2011

You hear a lot about the importance of innovation in fundraising and there’s no doubt that innovation is important – all the ways of doing anything that are now widely accepted, traditional and best practice, were innovations at one point, after all.

Things always move on and almost everything can continually …

The seven deadly sins of fundraising appeals – and how to avoid them

By Rachel Beer • June 9, 2011

Over the years, and the appeals, I’ve learned much about the factors that determine success in fundraising – and even more about what to avoid doing – and I’ll always be learning, because that’s one of the privileges of working with so many different charities, across such a wide variety …

Google Circle
Join my Circle on Google+

Plugin by Social Author Bio